Mutt Madness, a dog adoption event for attendees at GIE+EXPO, took place Thursday, October 18 in Freedom Hall at the Kentucky Exposition Center.
Held in partnership with the Kentucky Humane Society (KHS) and GIE+EXPO, the event offered an opportunity for rescue dogs to find their forever homes.
“Louisville Tourism is so pleased to be a part of this innovative partnership between one of our longest running shows and the Kentucky Humane Society (KHS),” said Karen Williams, president and CEO of Louisville Tourism. “As a premier outdoor tradeshow, GIE+EXPO is the perfect organization to partner with our own KHS as they both share a common interest of beautifying the outdoors – something both humans and dogs can appreciate.”
“We took the definition of ‘show dog’ to a whole new level,” said Kris Kiser, president and CEO of The Outdoor Power Equipment Institute (OPEI), which is the managing partner for GIE+EXPO. “Our industry is comprised of ‘outsiders,’ who love the outdoors and animals. Mutt Madness was a natural fit. After all, who knows your yard the best? Your dog. And who makes your yard possible? The contractors, manufacturers, and landscapers who attend GIE+EXPO. It’s a win-win for everyone.”
Kiser presented a $10,000 check – on behalf of OPEI’s education platform, TurfMutt – to KHS during the event to support their good work in animal rehabilitation, rescue, and adoption.
“We are thrilled to see these wonderful dogs find new homes. Ten rescue dogs were adopted at our inaugural Mutt Madness event, and even more dogs from the show found their forever homes over the weekend,” said Kiser.