Ariens Company of Brillion, Wis., has entered into a partnership with the Green Bay Packers to sponsor the new hill in Titletown, adjacent to Lambeau Field. Ariens Hill will be a tubing hill in the colder months and, in the warmer months, the hill’s sloped green space will provide a unique area for visitors and community members to relax and enjoy park activities and programs.
The partnership provides a unique opportunity for visibility not only in the local community, but also during national broadcasts of Packers games, as the Ariens brand logo will be featured prominently on both the side and top of the hill.
An opening date for tubing on Ariens Hill will be determined in the coming weeks. An official ribbon-cutting ceremony will take place as soon as weather conditions are favorable for making snow on the hill.
“Our partnership with the Green Bay Packers and our sponsorship of Ariens Hill is a great fit for our brand and our company,” said Dan Ariens, chairman & CEO, Ariens Company. “We’re looking forward to Ariens Hill becoming a destination for families and the community to come together, enjoy the outdoors, and have fun.”
Ariens Hill is one of the main attractions at Titletown. Towering over the unique park space at 46 feet, the hill features three tubing lanes that stretch 300 feet from start to finish. An automated system returns tubes to the top of the hill, while riders can either climb the steps back to the top, or ride the elevators to take their next ride. Three snowmaking machines and state-of-the-art grooming equipment will ensure optimal tubing conditions throughout winter.
Ariens Hill also is home to two event spaces — 46 Below and Rockwood Terrace. 46 Below is a bistro that can accommodate 80 guests. Rockwood Terrace is located on the second level of Ariens Hill. This space can accommodate 200 guests and will be used for large events and weddings.
“We’re excited to partner with Ariens Company for the hill in Titletown,” said Packers President/CEO Mark Murphy. “Ariens is well known in Wisconsin and around the world for its snow blowers and lawn mowers. People will benefit from use of Ariens Hill year-round.”
During normal operating hours, visitors may purchase a tubing ticket to use Ariens Hill. More information on the partnership and Ariens Hill — including full tubing rules, hours and admission prices — is available at Titletown.com.